Texas Creative - 40 Years

Texas Creative - 40 Years logo

entity.node.canonical

Team

About

LiftFund

Just Pots

Davis Law Firm

Texas Commission on Environmental Quality

CPS Energy

Jefferson Bank

Tobin Center

Bexar County Strong

Events

Featured Work

Projects

Logos

Work

Services

Industries

Blog

Contact

Crystal Henry

Crystal Smith

The three Ts of a good PR pitch

Public Relations

Communications

Brand Management

Although I happily live in the marketing world now, as a recovering journalist, my byline lives on, and I’m still on plenty of contact lists for beats I used to cover. My personal inbox is bombarded with PR pitches from publicists and marketing folks looking to land some earned media for a client, and in my former life as a writer, the occasional well-crafted pitch that graced my path made my job of hunting down stories just a little bit easier. So I have an appreciation for both sides of the 

How to be a Pro: The three Ts of a good PR pitch

Marcus Romero

Family man, designer, maker — in that precise order. Raised on a steady diet of instant Ramen noodles, vinyl records, and reruns, Marcus’s work exemplifies the mood and exuberance of youth culture.
Originally a student of Computer Science, Marcus began his career as a promoter and event producer in the Texas electronic music scene and quickly became a sought-after and prolific poster designer. After a string of academic starts, Marcus completed art school in San Antonio. Transitioning from r

Master your Creative Workflow on the Mac

Graphic Design

As a designer, I’m a master at the Adobe suite of creative apps. I firmly believe that the key to mastery is knowing your tools. Part of that, however, is understanding when tools could be improved or extended for your particular workflow.
This can mean simple tools for the Mac OS Finder, command line tools, creating standalone apps, or simply choosing a better tool to accomplish a task. Here’s a look at some of the tools and apps I’ve developed to enhance my productivity in my daily creat

Be the Master of your Creative Workflow on the Mac

Junior Designer

Maricella Kaples

Junior Designer: The Role AI Tried to Replace

Content Strategy

Being a TXCer means I like to sit front row, and for me that means subscribing to some cool design substacks. Recently, I stumbled across a post by Carly Ayres – a writer and design strategist at Figma – that spoke to the importance of junior designers. My first thought was, “Hey, that’s me! How nice of you to say!”
After reading more, I think she’s totally right about emerging AI, the declining rate of junior roles, and what both could do to our industry. Some AI tools can do things

Junior Designer: The Role AI Tried to Replace (But Could Never)

Texas Creative Named as Inc. Magazine's Best Workplaces

Texas Creative Wins Big with PRSA San Antonio 

American Marketing Association honors TXC with four awards, including Best of Show