Blog Posts - Online Marketing

DO YOU WANT TO PLAY A GAME? A couple weeks ago a news story probably didn’t break into your bubble, but it showcased a significant indicator of generational sea change in media consumption and messaging.  Two United States congress(wo)men played a video game. It was a pretty big hit.
Their past few weeks together have been eventful. Here’s two big reasons it matters to marketers. With it being a Presidential election year, you might expect I’d be focusing on Facebook. That is certainly important to note. We have noticed their flagging paid ads as “political” or “social issues” in nature to be much more prevalent. Make sure you have a partner that can be quick with a plan to divert those dollars into other tactics, or find ways to address any creative concerns that might be driving the flags.
At Texas Creative, we take pride in our digital marketing capabilities and measurable outcomes that we provide to our current clients. From paid digital and social advertising, to building award-winning websites, we offer customized solutions for all of your digital needs all under one roof. This blog is about why Texas Creative is one of the top digital marketing agencies in San Antonio.
Category: Online Marketing
Ah, the elusive Millennial. A marketer’s search for the holy grail of consumerism. It’s a common question we see when meeting with clients - “how do I reach the millennial and will they actually buy something?” 
Have you ever Googled something and noticed that usually the first two results that appear are ads? Those ads are there from the magic of Search Engine Marketing. Search Engine Marketing, also known as SEM, PPC, or paid search, is one of the most important channels in advertising for generating conversions and quality website traffic.
A majority of companies aren’t pleased with the results that they find when they Google themselves, and with good reason. Your company’s online presence can make or break you. What happens to pop up during a Google search that’s aimed at your company can bring you a new client or a lost opportunity.
In choosing a digital partner, there are several benefits to choosing a full service agency to plan, develop and execute digital marketing campaigns. From strategic planning, creative development, media buying, website development, and in-depth post reporting, a full-service agency, like Texas Creative, can be a valuable digital partner.
Many of us know that Social Media Influencers have been on the rise since the early 2010’s, but maybe not all of us know how powerful these influencers have become – specifically YouTubers. It seems everyone has jumped on board with partnering with Instagram Influencers, but we don’t often hear about YouTube Influencers.
For the past 2-3 years, almost all of the media articles have stressed the massive exodus from the traditional to digital. The “other media” have made claims that the audience from the traditional forms were eroding, moving into the digital and social realm.
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Establishing an online presence can be hard to start up. Choosing who to run it can be even harder. Here's a few tips to help you decide who to pick.

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