Blog

A place where we discuss the communication industry and give our insights on advertising, website development, graphic design and strategic planning.

05 Oct
Category: Communications
by Dora Gutierrez

Here at Texas Creative, we are tasked with taking the Gallup Strengthsfinder Test. It provides customized results that name your unique talents. It’s what we do best. The test assigns us traits like Activator, Includer, and Maximizer. When I took the test, I got a WOO. WOO stands for Winning Others Over, and I was the only person in the office to receive one (until a new hire also received a WOO a few months later).

28 Sep
by Debbie Hamilton

Handling work deadlines and planning while also dealing with chemo treatments.

Evolving CMS Capability with Paragraphs
21 Sep
Category: Web Development
by Marcus Harrison

For those that may not know, a content management system (CMS) is the administrative back-end of the website that facilitates content creators without any HTML expertise, in editing and creating new content. Generally, this would be limited to editing the title and body of a page in a WYSIWYG (What You See Is What You Get) editor or a rigid set of predefined fields in a content type. While this has traditionally gotten the job done it doesn’t allow for much flexibility in terms of page layout.

Rebranding ‘Baby Boomer’
14 Sep
by David Parker

We spend our days evolving branding strategies for our clients. But what if we discovered the name related to an entire generation was outdated, stale and needed to be reinvigorated?  

The Art of Listening
07 Sep
by Jane Jordan

Why are some of the greatest Account Stewards also great listeners? This blog outlines the art of listening, why it’s so important in our position and how to apply that listening once you have, well, listened.

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