Client Focus:

Jefferson Bank

This is personal to us.

To the people of Jefferson Bank, it’s more than a slogan. It’s a value deeply rooted at the core of every aspect of their business. In 2017, Texas Creative and Jefferson Bank evolved that philosophy into a new campaign designed to convey their personal commitment to a new generation.

:30 "Mortgage" - Jefferson Bank Mortgages TV spot
Buying a home is a very personal decision. We understand.
Deciding on the perfect home to buy is tough. But as this spot points out, making the choice of a financial partner is simple.

The commercials were shot at 10 different locations on a Red Dragon system with Cooke lenses mounted on a Ronin Gimbal to give them an up-close and personal feel. Once again, we partnered with the pros at GeoMedia to help bring our concepts to life.

:30 "Frank" Jefferson Bank Business Banking TV spot
Jefferson Bank is dedicated to helping small businesses with big ideas.
Local sourcing is ideal for choosing fresh food. And as this execution highlights, it’s also a good way to select a business bank with fresh ideas.

Jefferson Bank’s personal commitment to their customers was also carried through a print ad campaign.

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334 North Park Dr.
San Antonio, TX 78216