Blog Posts - Author: Marcus Harrison

A place where we discuss the communication industry and give our insights on advertising, website development, graphic design and strategic planning.

Practical Steps Toward an Accessibility Mindset in 2020

Practical Steps Toward an Accessibility Mindset in 2020

By Marcus Harrison

It's important that everyone, regardless of disability, has unabated access to information on the web. People with disabilities should be able to comprehend, navigate, and interact with the web just like anyone else. Who doesn't like the idea of more people using their websites? Visual Impairment Snapshot Just focusing on visually impaired Americans alone: 4% Legally Blind 9% color blind 14+% with visual difficulties This equates to millions of people! Minimize Legal Risk - Be Proactive The Su
Tabindex Attribute

Web Accessibility: The Tabindex Attribute

By Marcus Harrison

Everyone enjoys the web and the utility it serves in our everyday lives. However, not everyone interacts with the web in the same way. Many users with visual disabilities rely on screen readers and their keyboard to navigate and engage with websites.  A typical user who navigates the web with a screen reader will tab through key areas of the site using the tab key. This will take them along a path of focusable elements throughout the page in the order in which they appear in the HTML structure
3 Accessibility Gotchas

3 Accessibility Gotchas

By Marcus Harrison

The web is a utility that enhances and facilitates many aspects of our lives each and every day. It’s important that everyone, regardless of disability, has unabated access to information on the web. So, it goes without saying that we should all be crafting our sites with accessibility web standards and best practices in mind. Features like support for screen readers, captioning, and high contrast all help to create a more accessible and engaging web experience. Here are 3 accessibility gotcha
How to Hard Refresh Your Browser

How to Hard Refresh Your Browser

By Marcus Harrison

What is Browser Cache? The browser cache is a temporary collection of files from web pages you’ve previously visited stored locally on your computer. These files often consist of HTML, CSS, JavaScript and various media files. Having local copies of these documents helps facilitate faster load times during subsequent visits to the sites you frequent. Why Clear Browser Cache? Ideally, the browser should detect if a newer file exists on a page and update its cache accordingly by downloading only
Email Engagement Tips for 2019

5 Email Engagement Tips for 2019

By Marcus Harrison

Since taking the world by storm in the 90s, email has redefined how brands engage with their audiences. However, email all too often takes the form of a mass produced, one-size-fits-all mailer rather than a more personalized letter from a company to a customer. This article will focus on 5 important email engagement trends for 2019 and why you should focus on them. Segmentation - Your customers are not all the same and neither are their interests. Segmenting your subscriber database into vario
3 Drupal Modules to get SVGs into your content types

3 Drupal Modules to Get SVGs into Your Content Types

By Marcus Harrison

SVGs are ideal for the web due to their low file sizes and crisp appearance, making them perfect for icons, logos, and illustrations. However, working with them is often more complicated than typical file formats like JPG, PNG or GIF. Out of the box, Drupal’s default image and file fields don’t support the use of SVGs. Here are 3 Drupal modules to help you quickly and easily get SVGs into your content types.  UPDATE:  SVG support is now in Drupal Core. Use it.  If you find any bugs with i
Exporting a Better SVG

Exporting a Better SVG

By Marcus Harrison

SVG stands for Scalable Vector Graphics which are graphics that, as the name suggests, are scalable and therefore they look nice and crisp at every size and pixel density. Unlike normal image file types like JPG, PNG or GIFs, SVGs aren’t really graphics—they’re actually XML code! This allows SVGs to be easily manipulated and animated with CSS. Additionally, any live text within an SVG document is even searchable and indexable. SVG Creation is a Multi-Phase Process Much like a website, SVG
Evolving CMS Capability with Paragraphs

Evolving CMS Capability with Paragraphs

By Marcus Harrison

For those that may not know, a content management system (CMS) is the administrative back-end of the website that facilitates content creators without any HTML expertise, in editing and creating new content. Generally, this would be limited to editing the title and body of a page in a WYSIWYG (What You See Is What You Get) editor or a rigid set of predefined fields in a content type. While this has traditionally gotten the job done it doesn’t allow for much flexibility in terms of page layout.
The Future is Encrypted

The Future is Encrypted

By Marcus Harrison

Google is leading the charge to a more secure web. The tech giant is taking steps in the way it handles non-secure websites in both search rankings and for its over 1 billion Google Chrome users. In search results, non-secure websites will now take a back seat to those that are secured with trusted SSL certificates. Texas Creative has answered the call by retroactively adding free SSL encryption to all of our Drupal websites. What is SSL? SSL (Secure Sockets Layer) is a web technology that creat