Blog Posts - communications

4 Steps to Integrated Marketing Strategies
17 Oct
by Jane Jordan

Have you ever seen a piece of creative and thought - where the heck did that come from? Was it totally off brand? Well, it’s time we talked about Integrated Marketing Strategies and why they are so important. 

Understanding Media Channels and Their Roles in a Good Media Plan
29 Aug
by Jamie Allen

Good brand management consists of making sure there is a sound plan in place to get information into the hands of the consumer. These days, there are many channels that we can use to get information out into the world, and there are three categories that define these channels: Owned, Earned and Paid media. At Texas Creative, we work in all of these spaces with our in-house team of experts. When all three are working in concert together, it provides stronger leverage and support for your paid media efforts.

Get Out of Your Comfort Zone
25 Jul
by Kim Worden

After graduating college, a lot of people do not know what is next in their path. I remember finishing up my degree and realizing that it was time to get a “real” job and make it on my own. It was a lot to handle in a short amount of time. Moving to a new city and meeting new people can be hard. I found some easy ways to get involved and to network around San Antonio, Texas.

A Day in the Life At An Advertising Agency
13 Jun
by David Parker

“How was your day?”

If your answer is, “Same as yesterday,” you definitely don’t work here.

A day in the life of a vibrant marketing firm like ours is, to say the very least, diverse.

Each is a one-off, replete with unique challenges and new opportunities to wrap our minds around the marketing needs of a myriad of different businesses, industries, services and philanthropies.

Cancer Has Resurfaced Again
30 May
by Debbie Hamilton

After 10 months of remission, my CANCER is back. When you get the news that it’s returned, you think that the results are incorrect; you did all of the treatments to fight the cancer, how and why is it back?. Then you have to move forward and plan for how to fight this yet again. My plan is this: doctors visits, bloodwork and chemo treatments to attack the cancer again, and this time, conquer it.    

Time Management Skills
09 May
by Rebecca Kellogg

Account Managers generally spend a lot of time in reactive mode. We are always prepared to “jump” when our clients tell us to. So, how do we stay on top of our day-to-day tasks and manage the urgent requests at the same time? We have a few time management tips to help improve your ability to function more effectively throughout your work day.

Account Management Rules
02 May
by Jane Jordan

The 6 golden rules of working in Account Management are basics that anyone can master. If you are you interested in working in account management, these notes will provide some insight into what is expected of your role.

Balancing Work and Life
28 Feb
by Nicole Rosenfield

While working for an advertising agency can be busy, it is also be extremely rewarding. Don’t let these busy times deter you from the positive rewards that come with working at an agency. Here are a few tips to consider to make balancing the busy times, easier.

A New Year, An Old Spirit.
17 Jan
by Ashley Landers

As we’re all getting settled into January with big hopes and dreams for what 2019 will bring, I’m reminded of the phrase “out with the old, in with the new”. There’s one area in business that statement tends to ring most true come January – focusing on financials.

Tips from a New Coordinator
29 Nov
by Kendall Nighbert

Being brand new to the advertising business can be a challenge, so here are some tips and tricks I’ve learned in my first few months working in account services.

Pages

Newsletter Signup

Sign up for our newsletter and get the latest news.

334 North Park Dr.
San Antonio, TX 78216

210.828.8003
 

X