Blog Posts - social media

YouTube Influencers' Power - Jennifer Alvord
11 Apr
by Jennifer Alvord

Many of us know that Social Media Influencers have been on the rise since the early 2010’s, but maybe not all of us know how powerful these influencers have become – specifically YouTubers. It seems everyone has jumped on board with partnering with Instagram Influencers, but we don’t often hear about YouTube Influencers.

Social Media Week Austin Themes - Brittany Ruiz
14 Mar
by Brittany Ruiz

Social media and digital media, in general, are fast and always evolving platforms that require a lot of continuous education. But you already knew that, since that’s probably what led you to this blog. Attending Social Media Week Austin (SMWATX) last month gave me the opportunity to step away from my computer screen and have real-life conversations with industry thought leaders.

Using Social Media to Establish Thought-Leadership
06 Dec
by Brittany Ruiz

Often times, social media is overlooked for B2B marketing. That is a grave mistake. When used to establish thought-leadership, your social media profiles can be your most valuable tools.

Who to Hire for Your Social Media
25 Oct
by Gabriela Mata

Establishing an online presence can be hard to start up. Choosing who to run it can be even harder. Here’s a few tips to help you decide who to pick.

04 Oct
by Gabriela Mata

Instagram currently has 1 billion monthly users with over 500 million daily active users. Find out how to reach those in your market.

How to Get More Engagement on Social Media
19 Jul
by Riley Hemphill

It’s simpler than you might think…

 

03 May
by Ashley Landers

Average Joe, An Advertiser and Your Congressman walk into a bar… Understanding who Facebook is really for.

12 Apr
by Brittany Ruiz

Despite all of the negative press, and Facebook’s moves to protect consumers’ data, it is still a necessary platform to advertise on. You just have to adjust your strategy.

Generational Marketing
07 Dec
by Salem Nippa

How should your brand market to Millennials? How about Gen X? Or even Baby Boomers? Where are these audiences? Learn more about where these audiences are and how we as advertisers can reach them and make our campaigns most effective.

02 Nov
by Sara Schmachtenberger

Using “Social Media Influencers” is a relatively new form of marketing and is being capitalized on almost all social media platforms..but is it right for your brand?

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