Blog Posts - digital media

21 Dec
by Gavin Vaught

Layout design in CSS has always left something to be desired. Not long ago, responsive web design relied on hacky solutions like padding, float and tables. Later developments like Flexbox solved many of these problems but were far from perfect. Now, that’s all about to change, with CSS Grid.

Generational Marketing
07 Dec
by Salem Nippa

How should your brand market to Millennials? How about Gen X? Or even Baby Boomers? Where are these audiences? Learn more about where these audiences are and how we as advertisers can reach them and make our campaigns most effective.

17 Aug
by Brittany Ruiz

The way viewers consume videos on TV is completely different than how they consume it on Facebook, and how they consume it on Facebook could be completely different than how they consume it on another social media platform. This is why it’s important to put consumer experience first when creating your video ads, and I have identified three key considerations for doing so.

22 Jun
by Krystal Vela

Many times we encounter clients that want to include digital advertising into their media mix but have no idea where to start. Help them understand the importance of strategic planning and some useful tools to consider as part of the process. 

Debunking the Top 7 Snapchat Misconceptions
12 May
by

To snap or not to snap? This should no longer be a question. Every day there is more evidence to debunk any naysayers on why brands should be on Snapchat. We’ve tackled the top seven misconceptions to help you convince any non-believers to join the Snapchat revolution.

Capitol Confidential: Can Digital Media Save Powerful Politics?
06 May
by

As the fastest growing advertising medium, digital ads are projected to grow 16 percent in 2016, driven by social media, online video, and paid search. But how far will digital media go to nurture the current state of U.S. politics of, by, and for the people?

Top Digital Media Trends to Support Your Marketing Plan
09 Feb
by

The pivotal digital strategies in my last post all but scratched the surface. Let’s take a deeper dive into what’s #trending this year which, if implemented correctly, will strengthen your media plan.

Top Digital Marketing Trends of 2016
29 Jan
by

Digital marketing is in a constant state of evolution. With so many digital strategies becoming available, it’s nearly impossible to implement them all. Here’s a few vital strategies that are trending and worth leveraging to stay competitive in your industry.

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