One question we get a lot as an agency from both new and existing clients is how do retainers work and do I need one? This blog details the differences between retainers and project estimates along with advantages and disadvantages for you to consider.
Blog Posts - account management
06 Sep
Market Research can seem like a daunting investment, but it is an investment that will pay off in the long-run. Here are my three reason why you, as a brand, should invest in market research.
23 Aug
Although most are loathe to do it, tracking time gives an agency invaluable information to help understand the current situation and help make decisions about the company’s future.
17 May
Hollywood was recently briefed on a creative marketing project – The Met Gala. Fashion’s biggest night in Hollywood gives us a glimpse into how celebrities respond to the same creative challenge. This year the task at hand was “Fashion and the Catholic Imagination.”
03 May
Average Joe, An Advertiser and Your Congressman walk into a bar… Understanding who Facebook is really for.
22 Mar
While it is common in the advertising agency world to focus on gaining new business, taking care of the business you have is the key to long-term success. Read on to learn 5 tips that will help you improve client relationships.
22 Feb
Three tips for non-accounting personnel on how they can improve their relationship with their billing department, and also the clients.
01 Feb
Whether you are an expert or a rookie, giving presentations can be challenging. Check out these 7 tips on how to help you get through it.
12 Oct
Not all CMS are created equal. Before building your next website, here are a few tips on why your CMS choice matters. (Plot twist: as told by an Account Manager.)
07 Sep
Why are some of the greatest Account Stewards also great listeners? This blog outlines the art of listening, why it’s so important in our position and how to apply that listening once you have, well, listened.
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