Blog Posts - Author: Kimberly Boggs

I’ve always had an affinity for finding mobile apps that fulfill a niche need or offer a unique benefit. Whether it’s an app that helps manage my tasks and time, or an app that identifies birds by their call (essentially Shazam for birds), I enjoy exploring how I can enhance my phone with helpful tools.  So when it came to having a desk job, I was looking for ways to optimize my personal computer. I began to search for desktop browser tools that could make my day just a little easier. Enter

“Best ad ever? [singing] 'Gimme a break! Gimme a break! Break me off a piece of that...' um... what was it again?" — Andy, The Office (US)   These days, the consumer marketplace has exploded with the number of product categories and brands. Marketers find themselves having to adopt exceedingly creative and innovative promotional strategies to gain attention in this fast-paced, overstimulated society. We must think outside the box to develop creative communication strategies to help prevent

I took a massive leap of faith when deciding to start a brand-new job in 2020. While I enjoyed the virtual interviews in my pajamas, I soon thought about how tough acclimating to a new job would be while working from home, and anxiously exclaimed, “I’ve never done this before!” to which I was reassured, “No one has ever done this before. No one has ever tried to hire, be hired, or onboard during a global pandemic before. We’re all figuring this out, together.” In March, companies had