Blog Posts - Author: Kelley Olmedo

A place where we discuss the communication industry and give our insights on advertising, website development, graphic design and strategic planning.

My Annual Report Obsession

The Subtle Art of Making Data Look Cool: My Annual Report Obsession

By Kelley Olmedo

I have been around print and art for as long as I can remember, it’s definitely shaped my life and ultimately my career. My dad worked at a print shop, and my mom is a fine artist – I am the ultimate combination of both worlds. Print is something I was always drawn to, whether that was seeing the presses at my dads work running large sheets of paper full of text and design or seeing my moms old hippy poster designs full of swirling and dancing text. And now, in my career, I have found myself
InDesign Essential Tips

InDesign Essential Tips: 5 simple ways you should be using paragraph styles

By Kelley Olmedo

Hello aspiring InDesigners! Let’s talk paragraph styles. When laying out a text-heavy document, not only will these bad boys keep your type consistent across multiple page layouts (and multiple projects), but it’ll also make editing so much easier across the entire document. If the options are overwhelming, check out this quick cheat sheet for starters: Basic Character Formats This is the traditional formatting of font, weight, size, leading, etc. If you’re going to underline or bold only
My Indispensable Tools (for Organization, Productivity, ... Sanity). App icons for Dropbox, Slack, Planta, Clear, Contrast)

My Indispensable Tools (for Organization, Productivity, ... Sanity)

By Kelley Olmedo

I’m a Graphic Designer, so naturally, design apps are the bread and butter of my career. But, on the heels of our Five Helpful Chrome Browser Extensions, from an Account Manager blog, I would like to share smaller niche apps that have managed to become indispensable in my daily life.   Clear When we made the jump to work from home we lost the one simple item that helped me organize my job load: job jackets. Without that stack of jackets I found myself lost on a daily basis. I tried keepin
colorful graphic with healthy images and the title of the blog

Work + Home + Health

By Kelley Olmedo

The start of a New Year tends to bring health to the forefront of our collective minds, and after the last two years I think I am not alone in saying the subject of health has been both consuming and exhausting. Nonetheless, as most of us here at Texas Creative (as well as many of our colleagues, clients, and vendors) continue to learn to navigate a new normal of working remotely full time or on a hybrid schedule -- I feel it’s important to stop and assess how your behaviors can help keep you
Your PowerPoint Doesn't Have to be Boring.*

Your PowerPoint Doesn't Have to be Boring.*

By Kelley Olmedo

Ask any designer which program is their least favorite to work in, and chances are it’s one of the Microsoft 365 apps (see Michael’s blog here). But, given that it’s a program that our clients probably use, it is one we are destined to have to deal with. Now that we have that disclaimer out of the way, just because it is yet another PowerPoint presentation does not mean it has to look like just another PowerPoint presentation. Here are some tips on how we can help you dress up your PowerPo
Staying Creative

Staying Creative

By Kelley Olmedo

We all fall into ruts in our daily lives. As responsibilities pile up, we become machines of routine that eventually can lead to monotony. It is hard to be creative within monotony. I get it, I have three kids and there are plenty of days where efficiency is the only goal of the day, so when I read an article telling me to “break routine” in order to be more creative, I just laugh. But, there are some tips I can offer that I find helpful. Not all of them are pandemic-proof, but we can possib
InDesign's Preflight Panel

Harness the Power of InDesign's Preflight Panel

By Kelley Olmedo

I find myself surprised when I discover that various InDesign features that I use religiously are features unused by other graphic designers. Enter the preflight panel. Combing through your InDesign documents for errors used to be a long and tedious process, but the preflight panel can automate the entire process based on presets that you can create. Starting with InDesign CS4, there has been a somewhat secret, but powerful, preflight panel. It’s usually turned on automatically, (but I tend to
Texas Creative Creativity

Creativity

By Kelley Olmedo

I am told on a regular basis by a client or coworker that they are “not creative” as a way to casually dismiss the ideas they have come to me with. It is true that not all ideas work when it gets down to the nitty-gritty of design (i.e. Craft), but the process of sifting through your mental history to conjure an idea is creativity whether you realize it or not. The first two dictionary definitions of the adjective word creative are: 1. having the quality or power of creating 2. resulting fro
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For the Design of Type

By Kelley Olmedo

It’s been noted before by my previous blog that I am an obsessive font fiend, but I have never delved into the world of font creation (though I have edited fonts here and there when a character pestered my design). As a “creative” my brain naturally gravitates towards learning new skills, new programs, and new ways to be creative, so it was inevitable that I would find my way to trying my hand at designing a font eventually, and then here we are... In approaching font design, I discovered
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Obsessive Font Organization: how to tame your font library to make finding typefaces less of a nightmare.

By Kelley Olmedo

There are fonts for just about every mood or message, and the right font can completely make your message. But, finding the right font isn't always so easy. The problem comes when you have thousands upon thousands of fonts, and your font library becomes an overwhelming black hole to search through. Up until a few years ago, I found myself using the same fonts over and over, and only using new ones I just happened to stumble upon or saw in a coworker’s design. I found it very difficult to