As the Print Production Manager at TXC, I’m often asked to recommend options for what I so fondly call “trash and trinkets”. Despite what the name implies, a leave-behind is a very important part of a good campaign, and creating a good leave-behind means more than just slapping your logo on a few pens and calling it a day.
Blog Posts - advertising
When I joined Texas Creative as an intern, I thought I knew I thing or two about advertising. I didn’t. So after 6 months of working in the industry, these are the top five misconceptions I had about advertising, and what I found out.
Securing a sports sponsorship deal means more than just giving money to a team or league. But if you don’t know what you’re getting yourself into, that’s exactly what you’ll end up doing. Follow these tips to craft well-built, creative, and mutually beneficial sponsorship deals.