Blog Posts - Inspiration

Everyone should be utilizing their strengths to encourage those around them to vote during this election. Whether it’s simply sharing helpful resources on your social media or spreading awareness by word of mouth, something is better than nothing. One of the many perks that comes with working for a marketing agency is that we have the power to utilize our talents for the greater good of our community, and the nation, during this presidential election.
Category: Inspiration
As a small business, it’s always been part of our company DNA to encourage voting. We have built into our Texas Creative handbook the standard paid-time-off for voting - one hour - and encourage our staff to register to vote as they join our team. Usually that’s enough. But this year, as we head into an election with anticipated record voter turnout, we decided we had to do more to help with our civic duties. You see, there are a lot of ways to show your patriotism: saying the pledge, flying the flag, singing the national anthem, or serving in our military.
We all fall into ruts in our daily lives. As responsibilities pile up, we become machines of routine that eventually can lead to monotony. It is hard to be creative within monotony. I get it, I have three kids and there are plenty of days where efficiency is the only goal of the day, so when I read an article telling me to “break routine” in order to be more creative, I just laugh. But, there are some tips I can offer that I find helpful. Not all of them are pandemic-proof, but we can possibly modify a bit to fit our current situation.
Category: Inspiration
Some say, “People are an agency’s greatest asset.” I say, “The RIGHT people are an agency’s ONLY asset.”
With the caveat that the world is a mess and I’m ridiculously fortunate to have THIS as a blog post, I’ll say humbly that I’ve spent a lot of the last five months while working at home getting my digital life in order, one small bit at a time. 
With the spread of the novel coronavirus affecting everything from travel to the availability of toilet paper, mitigating COVID-19 in the United States has become a growing issue. Under a recent order from the City of San Antonio, non-essential businesses are now required to close their doors and send their employees to work remotely until the virus can be slowed. Here at Texas Creative, we have followed the city’s orders and are now working remotely along with countless other businesses. 
When it comes to stats measuring marketing success, usually the higher the better. But when the data involves people and their lives, sometimes the most impressive stat is one.
Category: Inspiration
When we first read about the Coronavirus epidemic, I’m sure we didn’t think much more about it. The distance between us and the origin of the virus was great, and nothing could happen to any of us because we are in the United States. This couldn’t have been further from the truth and there are many ways this affects our country directly as well as indirectly.
Category: Inspiration
When the idea first hit me to try my hand at starting a business, it was 1985. Ronald Reagan was president, a gallon of gas was $1.09, the Bears won the Super Bowl, CDs were new, the first version of Windows was released and the Titanic was found. And oh yeah, the first Macintosh computer was introduced the year before and the word on the street was that it’s going to have a profound impact on the industry we work in. What an understatement and what a time it was.  
To kickoff 2020, here are 10 things you might not have known about Texas Creative.

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