Blog

A place where we discuss the communication industry and give our insights on advertising, website development, graphic design and strategic planning.

Rebranding ‘Baby Boomer’
14 Sep
by David Parker

We spend our days evolving branding strategies for our clients. But what if we discovered the name related to an entire generation was outdated, stale and needed to be reinvigorated?  

The Art of Listening
07 Sep
by Jane Jordan

Why are some of the greatest Account Stewards also great listeners? This blog outlines the art of listening, why it’s so important in our position and how to apply that listening once you have, well, listened.

31 Aug
Category: Client Services
by Carlene Calkins

What is The Director of First Impressions?  Find out how critical the first five minutes can be to a business relationship.

24 Aug
by Gavin Vaught

I started in web development about a year ago. When I was hired on at Texas Creative in early October of 2016, I still only knew the bare minimum but was eager to learn more to further my career path. Here at Texas Creative, we use Drupal, a CMS I had no prior experience in. The idea of that seemed daunting, but I’ve certainly learned a lot and have grown to love Drupal. 

17 Aug
by Brittany Ruiz

The way viewers consume videos on TV is completely different than how they consume it on Facebook, and how they consume it on Facebook could be completely different than how they consume it on another social media platform. This is why it’s important to put consumer experience first when creating your video ads, and I have identified three key considerations for doing so.

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