Blog

A place where we discuss the communication industry and give our insights on advertising, website development, graphic design and strategic planning.

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The Case for Creativity

By Ashley Landers

It’s June, which means the 2017 Cannes Lions International Festival of Creativity is underway. This is the time of year I always find a renewed sense of creative inspiration from reviewing all the great collective work the world is producing. It’s too early to call out key themes or trends from the winner's circle that we can all admire and learn from; so instead, I’ve curated a list of some of my favorites this year, as well as some classics worth paying homage to that continually craft t
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Digital Advertising: Where To Start

By Krystal Vela

In the past few years, I have worked with several clients who wanted to expand their digital advertising efforts but had no idea where to start. They asked to advertise on Facebook because it’s the “cool” thing to do, or they wanted to run on websites that they themselves visited regularly. These are common scenarios of what clients are thinking in regards to digital advertising, and our job as media experts is to bring them back to first answer a few key questions:  WHAT are the goa
3 Tips for Client Friendly Paragraphs in Drupal 8

3 Tips for Client Friendly Paragraphs in Drupal 8

By Art Williams

We, the website development team at Texas Creative, are big fans of the Paragraphs Module. For the last couple of years, it has become a larger and larger part of our Drupal 7 and Drupal 8 websites. In this post, I will give three tips we’ve discovered that make Paragraphs even easier for the end-user to use, in our case clients. What is the Paragraphs Module? To quote the Paragraph module description page: “Instead of putting all their content in one WYSIWYG body field including images and
The Future is Encrypted

The Future is Encrypted

By Marcus Harrison

Google is leading the charge to a more secure web. The tech giant is taking steps in the way it handles non-secure websites in both search rankings and for its over 1 billion Google Chrome users. In search results, non-secure websites will now take a back seat to those that are secured with trusted SSL certificates. Texas Creative has answered the call by retroactively adding free SSL encryption to all of our Drupal websites. What is SSL? SSL (Secure Sockets Layer) is a web technology that creat
1,000 Little Likes: Helping a Company Find Their Voice on Facebook

1,000 Little Likes: Helping a Company Find Their Voice on Facebook

By Michael Streubert

A few months back our agency began working with a new client called “The Little Bottle Company”, a small business that sells custom arrangements of, you guessed it, little bottles. They were interested in boosting their online presence and jump-starting their brand awareness in the Alamo city with a Facebook campaign. The Goal: Get Page Likes! In all honesty, their arrangements are actually quite impressive and fun to look at. They’re also made of alcohol. Our team kicked off the project w