Blog

A place where we discuss the communication industry and give our insights on advertising, website development, graphic design and strategic planning.

YouTube Influencers' Power - Jennifer Alvord

The Power of YouTube Influencers

By Texas Creative

Many of us know that Social Media Influencers have been on the rise since the early 2010’s, but maybe not all of us know how powerful these influencers have become -- specifically YouTubers. It seems everyone has jumped on board with partnering with Instagram Influencers, but we don't often hear about YouTube Influencers. YouTubers are now considered to be celebrities. We can debate that if you want, but the attention and fan-bases that many content creators have is astronomical. Billions of v
Tips to More Accurate Project Estimating

5 Tips to More Accurate Project Estimating

By Texas Creative

If you work in an ad agency, the story I am about to tell will not shock or surprise you. A client calls and asks you for an estimate on how long a new website or brochure will take to build out. In a scary moment you spit out a range of numbers -- your brain is saying “NO, don’t do it!” but alas, the words come, and the client seems happy with how you have answered. You hang up the phone and start to cross your fingers. But wait...a few weeks later you have an email and the client is read
Simple Fixes and Workarounds for Drupal 7 to Drupal 8 Migrations

3 Simple Fixes and Workarounds for Drupal 7 to Drupal 8 Migrations

By Jaime Contreras

There are a lot of migration articles online that explain how to edit YAML configurations and custom migration plugins, so I am skipping over that. You should be familiar with the full migration concepts first.  But before you start the migration process, you will need to clean up a few things from the old D7 site as well as prepare the new D8 site to make it able to take the old data including installing new modules for specific field types. That is what this article is about. By clea
Photoshop Puppet Warp Tool

Straighten Paper Garland Using Photoshop’s Puppet Warp Tool

By Josh Norman

It has been obvious since the debut of Adobe Photoshop in 1990 that its possible uses would be endless, particularly since the introduction of layers in Photoshop way back in 1994. In 2013, Photoshop introduced Puppet Warp, a feature that lets you select areas of an image, add pivot points, and move parts of the image like a manikin figurine. (The feature has since been added to Illustrator, too, for editing vector shapes.) I recently used this feature to straighten an image of paper garland tha
Social Media Week Austin Themes - Brittany Ruiz

The Biggest Themes of Social Media Week Austin

By Texas Creative

Social media and digital media, in general, are fast and always evolving platforms that require a lot of continuous education. But you already knew that, since that’s probably what led you to this blog. Attending Social Media Week Austin (SMWATX) last month gave me the opportunity to step away from my computer screen and have real-life conversations with industry thought leaders. And, after three days of learning from some of the best in the business, I walked away with five themes on how to i