A place where we discuss the communication industry and give our insights on advertising, website development, graphic design and strategic planning.
While working for an advertising agency can be busy, it is also be extremely rewarding. Don’t let these busy times deter you from the positive rewards that come with working at an agency. Here are a few tips to consider to make balancing the busy times, easier.
Working at an advertising agency can be an interesting experience for a gal like me, a gal grounded in numbers, statistics, and the bottom line, hidden in an office full of creative minds. Often times I wonder, “Is it possible to transform from the analytical into the world of the imagination?” Working in an agency setting has inspired me to try and change my way of approach at times and try to get inspired in new ways.
I am told on a regular basis by a client or coworker that they are “not creative” as a way to casually dismiss the ideas they have come to me with. It is true that not all ideas work when it gets down to the nitty-gritty of design (i.e. Craft), but the process of sifting through your mental history to conjure an idea is creativity whether you realize it or not.
Category: Web Development
The Super Bowl brings out the best of the best in advertising. This may be because a 30-second commercial will cost you millions to show nationally. Variety reported that this year, “CBS has been seeking between $5.1 and $5.3 million for a package of inventory that often includes a 30-second TV ad….” This budget is nothing to be messed around with. Let’s jump into it and break down what I call the best advertisements in Super Bowl History.